Plymouth named one of the UK’s best cities for winter wellbeing, new data shows

Plymouth has been ranked among the top 10 UK cities for winter wellbeing, according to new national research looking at how well different places support people’s health during the colder months.

The study, carried out by UK research group Mogo Farm, analysed several factors linked to winter health, including air quality, pollution levels, population density, flu-vaccination rates, average sick days and how residents rate their own general health.

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Plymouth placed eighth overall, making it the highest-ranking city in the South West.

Researchers found that Plymouth’s coastal location, combined with relatively low pollution levels and strong flu-vaccination uptake, may help reduce some of the pressures people face during winter. 

The city recorded an air-quality score of 73.8 out of 100, while 78.9% of residents reported their overall health as “good” or “very good”. 

According to the study, Plymouth also has the highest flu-vaccination rate in the top 10, at 59.58%.

People in Plymouth reportedly take an average of 5.6 sick days per year. 

While this is slightly higher than some cities higher up the list, it remains within the national range used in the research.

Oxford topped the UK ranking, followed by Cambridge and Dundee. 

At the opposite end of the scale were Doncaster, Wolverhampton and Manchester, which showed higher levels of air pollution and lower scores across several indicators.

The report comes as colder weather settles across Devon and Dartmoor, bringing the usual mix of winter challenges, including increased colds and flu, seasonal fatigue and, for some people, the effects of seasonal affective disorder (SAD). 

Shorter daylight hours often lead health advisers to encourage people to spend time outdoors, seek natural light, and maintain regular routines.

While the study includes commentary from Mogo Farm, the overall findings focus on environmental and lifestyle data rather than specific products. 

The research suggests that cities with better air quality, lower crowding and higher vaccination uptake may offer residents small but meaningful boosts to winter wellbeing.